August 23rd, 2017
Designing for the Predictably Irrational User
A renaissance in Behavioral Science is revealing how wrong our intuition about human behavior really is. Learn how to apply science and data to join the new leap forward in design.
More InfoAugust 23rd, 2017
Understanding the Value of a Travel Data Co-op
A digital data co-op provides a comparative data overview at unprecedented scale by bringing together massive banks of aggregated associated, non-transparent data sources from different but related verticals. Pooling data in this way reveals cross-industry behaviors and trends which would otherwise be hidden within the silos of individual businesses, giving the marketers who use it enough insight to map their campaigns back to true brand-specific marketing objectives.
More Info