Heather Wilde

Examining Behavior For Better Travel Decisions

Combining behavioral psychology with machine learning to create a better travel experience.


Heather Wilde is a multiple award-winning, 6-time CTO and 5x-certified Executive Coach. She is an Author, Speaker, Nonprofit Director, and University Board Chair. Affiliated with 3 Entrepreneurial accelerators, she has also worked with governments on Economic Development projects for over 20 years.

Heather was an early employee of Spirit Airlines and a founding member of Evernote, where she oversaw the company’s growth from thousands to 100 million customers. She was also one of the only women to have programmed, designed, produced and published a game at the company THQ. She has worked with the U.S. Navy, NASA and state and local governments around the world.
Heather has received commendations for her work from the United States Government, as well as Awards for Mentor/Coach of the Year, Female Executive of the year, and been named Top Writer on Quora. She writes for Forbes, Tech.co and hosts the  “Entrepreneurial Revolution” column for Inc Magazine where she influences millions of readers every week. She is currently the CTO of TWIP, which offers travelers the opportunity to travel to the most interesting countries in the world, discovering compatible members, global events and exciting, exclusive adventures all based on their “Travanality”.
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